

Startup details
Founded
2017
Employees
10
Business Stage
Growth Stage
Management Team

Neha Singh
Founder & CEO
About Startup
Experiential E-commerce Platform – powering web-based virtual stores and virtual showrooms.
Vision
Online shopping becomes an engaging, discovery-driven experience that inspires and delights.
Mission
To create a new e-commerce interface that is visual, highly interactive and brings forward the unique qualities of every brand.
Problem & Opportunity
E-commerce interface today makes every product and every brand look identical – as a grid of thumbnails. This interface hasn’t changed in 25 years when Amazon created it to sell books. Today’s consumers want visual and interactive experiences.
Value proposition
Obsess enables brands to serve highly interactive, visual and creative shopping experiences on their websites. Utilizing proprietary VR/AR technology, we create HD-quality photorealistic 3D 360 virtual stores and virtual showrooms that increase engagement and conversion.
Business model
B2B.
Clients
Tommy Hilfiger, Farfetch, Parfums Christian Dior, Ulta Beauty, Levi’s.
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UCAPTURE × STARTUPBOOTCAMP
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